Think a typical one-hour test drive is too short? Peugeot Malaysia is now offering customers test drives over up to three days with its Peugeot Weekender Experience. While multi-day test drives are not unheard of in other countries, to our knowledge the carmaker is the first to provide such a service in Malaysia.
A total of three models are being made available for long test drives, these being the 408, 2008 and Landtrek. Despite what the campaign name suggests, users can book their slots on both weekdays and weekends. Better yet, this “promo” will be held over the entire year, so there’s no rush.
To help prospective buyers figure out where to go to maximise their three allotted days, the Peugeot Weekender Experience website features a trip planner powered by ChatGPT. Those who participate in the programme can also upload a photo of their trip on social media to stand a chance to win a limited edition die-cast model of the 408.
“For years, traditional test drives are when a customer walks in and spends a few minutes driving around the block. This doesn’t showcase the true capability of the car and the experience of owning a Peugeot.
“Through our Peugeot Weekender Experience, we want to revolutionize and change how our customers experience our vehicles. We want them to have the freedom and flexibility over a few days to truly experience and see how a Peugeot can complement their lifestyle and mobility needs,” said Stellantis Malaysia managing director Jamie Francis Morais.
Interested customers can book a slot either through the special minisite or by going to their nearest authorised Peugeot showroom and scanning a QR code. Test drives are open to all Malaysians with a valid driver’s licence.
The Peugeot 408 was launched last April, priced at RM146,055 for the Allure, RM166,055 for the Premium and RM196,055 for the GT. All are powered by a 1.6 litre PureTech turbocharged four-cylinder petrol engine, sending 218 PS and 300 Nm to the front wheels via an eight-speed automatic transmission. Prepare yourself for the trip by watching our video review here.
GALLERY: Peugeot 408 GT in Malaysia
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